MAD is an African Overseas digital and multimedia online news platform published by Mirror African Diaspora Enterprises.
The online news platform offers local news, information on politics, governance, and current affairs.
Against the background of our primary focus on politics, governance, and current affairs, we represent a comprehensive picture of Africa, while at the same covering news and events from across the Globe.
For the fact that we are to a certain extent an interface between African and overseas audiences with the ability and the knowhow to tell the African story, we represent worldwide events and developments from Africa, closing the gap of the underrepresentation of Africans by mainstream western media.
Over and above our passion for politics and culture, we also deliver updates on business, sports, entertainment, and technology to our numerous African and global audience.
MISSION
To consistently and fearlessly pursue truth in our undying passion to accurately inform all Africans at home and in the diaspora.
VISION
To be the most reliable and influential African Diaspora news source and close the gap in coverage of the positive side of Africa through an in-depth and nuanced reporting on the continent and beyond.
EDITORIAL VALUES
Ethnically prejudicial stereotyping does not only work against common understanding and the recognition of the family of humankind but also provides succeeding generations of minorities and non-minorities alike with distorted self-images.
The representation of Africa through extensive journal research by African journalists helps to reshape the negative perception of Africa. To this extent is, MAD the sole representative of African journalism in Diaspora.